Founders Brewing Co. Unraveled IPA
Founders Brewing Co. created a new twist on the beloved style, Juicy India Pale Ale, with the launch of Unraveled IPA. Bringing to the table a supremely juicy IPA that boasts the full flavor the consumer expects, but with only the use of their favorite hops.
Role
Creative Direction, Art Direction, Design, Illustration
Bursting with juicy Flavor
A clever illustration demonstrates the concept of the hop cone baring all the delicious juice inside.
